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Business Research Methods. Third Edition

Business Research Methods. Third Edition

Автор: Bryman Alan

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Раздел: Oxford University Press

Издательство: Oxford University Press
ISBN: 978-0-19-958340-9
Год: 2011

Переплет: мягкая обложка
Страниц: 808
Язык: английский
Размеры: 264x196x32 мм

53 875 тг.

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Поступление на склад 25.12.2016
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Designed as an introduction to doing business research, this book acts as a comprehensive guide for students embarking on their research projects. The authors, together with real students and supervisors, draw on their own experiences so that readers can take note of their tips for success and avoid making their mistakes. Developed specifically with business and management students in mind, this book explores the issues which business research entails, as well as providing students with practical advice on doing research. A new feature has been added to this edition that sees supervisors of research projects from various universities give guidance on how to decide on a project and see it through to a successful conclusion, avoiding common pitfalls. Other changes include the expansion of the discussion of ethics, an increased emphasis on practical content such as planning a project and writing it up, and a substantially updated chapter on internet research methods.

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